WE ARE UP.

TEAM

Dave Tallon
DAVE
TALLON

Founder

Dave is an award winning brand communication and innovation strategist. He’s interested in ideas, possibilities and potential. Dave has worked in New York and Dublin as a leading brand and communication strategist for the past 19 years. Dave is a qualified facilitator, a member of the Marketing Institute of Ireland and he lectures on the DIT post grad in Cross Platform Technologies. He loves figuring out how to make brands and businesses grow, with a particular focus on results.

He’s been Commercial Director and Board Director of a number of advertising agencies and laterally Group Strategy Director for Ireland's largest communications group, Core Media. He’s a realistic optimist and sees the opportunity in every difficulty. He’s also a dad, a gooner, a foodie, a bad mandolin player, a better guitar player and his favourite word is why.

Deirdre McNamara
DEIRDRE
McNAMARA

Consulting Partner

Formerly a Board Director and Deputy Managing Director of The Reputations Agency, a full service consumer, corporate and reputation management agency, Deirdre earned her stripes in the publishing and entertainment industry in New York City, where her claim to fame is that she once got coffee for Hilary Clinton (she's expecting a shout out any day now).

A publicist at heart, her experience covers a healthy mix of brand strategy, consumer insight and a knack for creating campaigns that deliver results and effect change. They've also won some shiny trophies along the way.

Deirdre McNamara
TINA GACNIK

Having graduated in both English and Russian languages with literature, Tina (Slovenian by default) moved to Ireland to do a postgrad in Advertising & digital communications at DIT. For some mysterious reason, she is now refusing to leave. But what is home anyway?

A digital native, Tina feels most at home on the internet - constantly looking up new ideas as well as making sure all our digital projects run smoothly.

Deirdre McNamara
EMMA CARTY

A career in creative publishing in Irish Tatler and Harmonia publishing has created a hybrid of skills for Emma. Part art director, part editorial designer, part writer, part fashion blogger and part social media manager. She’s a creative melting pot, in a good way.

Emma is most at home writing and creating sh*t hot social content. She's a lover of fashion and she writes her own blog emmaaisthenewblack.com.

COLLABORATORS

We love collaborating. We believe it drives growth; personal, professional and commercial. We think different perspectives brings us to different places and creates new things.

We involve the right people for your challenge, to help discover your growth opportunities.